Airbnb rebrand by DesignStudio — Hello Bélo!


Airbnb’s recent re-brand has been the talk of the internet, with everyone having an opinion on the new logo. And yes, it has repeatedly been compared to both male and female genitalia, amongst other things. Sure, it’s important to consider the range of associations that may be drawn with a symbol-based logo but ultimately, no matter what you do, someone is bound to see uncouth references in an image if they really want to. Let’s move on from the low-brow and delve a little deeper into this branding exercise. Airbnb is an online network that makes is safe for members … READ MORE >

Community Art Showcase